The LinkedIn for Nonprofits Weekly Digest

It’s Friday! If you’re looking for a few good reads to enjoy before the weekend, we’ve got you covered with this week’s LinkedIn for Nonprofits Weekly Digest.

This week, we’ve compiled articles relating to donors, data, and diversity and inclusion in the nonprofit sector. You’ll find a great read about multigenerational workforces, insights into the similarities between fundraising and sales, and more. 

Here are five must-read articles for nonprofits this week:

1. Engaging International Donors (Donor Relations Guru)

You’ve attracted donors in other countries—great! Now, how do you keep them engaged? No matter where a donor is located, you can take steps to build the relationship, make them feel valued, and encourage them to get more involved with your organization. Here are a few ideas to help you get started. 

2. How to get started with data in fundraising (JustGiving)

Taking a data-driven approach to fundraising can help you make better decisions and take some of the guesswork out of planning your campaigns. Chances are, you already use some data on a daily basis—but these simple tips from JustGiving can help you take things to the next level. 

3. The Power of Multigenerational Teams in the Social Sector (Stanford Social Innovation Review)                

Does your nonprofit need to focus on attracting and training fresh talent or retaining experienced professionals? The answer might be somewhere in the middle. Experts from Encore.org, a nonprofit dedicated to connecting people across generations, explore the benefits of building a multigenerational team at your organization.

4. How to Build a Diverse Talent Pipeline for Your Nonprofit Team (Campbell & Company)

Studies show that a diverse and inclusive workforce can make organizations more effective and innovative. Nonprofit consulting firm Campbell and Company breaks down some of the steps you can take before, during, and after the hiring process to build a diverse pipeline of candidates for your nonprofit.

5. 10 Ways Major Gift Fundraising IS Like Sales (Andrew Olsen)

Fundraising and sales might seem like totally separate worlds, but are they really all that different? Marketing and fundraising expert Andrew Olsen shares his thoughts on the similarities—and how recognizing them can help fundraisers bring in even more money.

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